“Explore the World, One Snack at a Time”
Bulk Barn
The Challenge:
To make Bulk Barn the go-to store for snack shopping among young adults (22-38 years old) who embrace new experiences.
Big Idea:
A Taste from Every Nation, Available in Your Backyard.
Account Manager:
Akshay Kumar
Art Direction:
Lavanya Shyam
OOHs
Real World Installation